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Richard,
Having not been to GJMS, I can only speak to what I have experienced at some of the other tracks in Colorado. However, the local series do seem to generate interest in the LO206 class, and the Duro tire is a big seller–1 set of tires in a whole season is fantastic! Sure, the tires aren’t amazing in performance, but if everyone has the same tire, it makes for great racing!
From what I have seen, it seems like the most common ways for people to get into an LO206 come from them driving a rental kart, or from a friend nagging them until they do it. At most races there are typically 1-2 interested random people or friends that are curious about karting, and (hopefully) members of the karting community will at least take a little time to talk to them about karting.
The best places I have seen so far to find used karts are of course the kart shops, as well as a couple places online–the classified section here being one.
Several tracks along the Front Range have rentals available, although their performance and associated prices do vary. Action Karting, IMI, SBR, and Unser Centennial all have rental karts available to play with, as well as performance options if people do want to get a taste. Again, can’t speak for GJMS as I haven’t been there, but these rental karts and getting an experience for an LO206 or other performance karts is possible in the state.
Maybe they would put one out on the showroom with a flyer or something with info about the class. Pointing out why it is affordable, etc. Seems like a great way to get people started. Much easier than getting them into a Tag, unless they have a lot of $s to spend.
As Eric said, we are seeing pretty big fields on the Front Range – about 15-20 in Light and 11-15 in Heavy. But, we also have more active kart racers.
Have you sat down and talked with the folks at GJMS about it? They are a Briggs dealer, and they might be willing to discuss ideas with you, share what has worked and hasn’t worked for them on the business side of things, etc.
Historically, karting has generally grown through word of mouth and support through the shops (both the sport in general and specific classes).
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